Apple WWDC 2010 set for June 7, iPhone OS & App Store centric event
Apple’s WorldWide Developer Conference is set for June 7-11 this year, and many desktop Mac developers are shaking their heads wondering where the love is. The tagline for this years WWDC conference is “The center of the app universe” and Apple’s Design Awards are curiously lacking a Mac OS X category, instead favoring iPhone and iPad apps from the App Store. The Mac development community was quick to notice this and have been voicing their opinions, as TUAW gathers a few poignant quotes from frustrated developers:
“Eliminating the Apple Design Awards for desktop applications in 2010 is premature and an insult to the thousands of programmers who devote their days to making the Mac desktop a fun and productive environment.” – Aaron Hillegass of Big Nerd Ranch
“…the lack of a Mac ADA when there is still great Mac software being made is a bit of a slap in the face. Whether it’s intentional or not, Apple is saying that the Mac is not an important platform compared to the iPhone and iPad.” – Justin Williams of Second Gear Software
Perhaps there is a lack of Mac attention because Mac OS X 10.7 has been delayed due to Apple’s focus on iPhone OS? Maybe there is some truth to the rumors of a desktop Mac App Store? Or is Apple planning a major announcement regarding the future of Mac OS at WWDC? With no clear answers, the Mac community is left to speculate. Whatever the reasons, many loyal Mac users and developers remain disappointed as this years event takes a clear turn away from the Mac desktop and into the mobile world.