If you do what you love, you will go the extra mile, because what you do matters to you on a deep soul-level. You will want to finish it, and do it as well as you ever can – and then go back and improve on it.

Why? Because the work you love is as much a part of you as your hands are a part of your body. It’s an extension of your mind! Walter Russell lectured about this back at IBM in the 1930s, and I’ve found his lectures and articles to be extremely inspirational. I recognized the same theme and timbre in this Apple writeup.

I think the people who have issues with this kind of material, are the people who are incapable of ever receiving the message or being inspired by it – i.e., they’ve already flatlined on the inside. They can go sit in the corner and let the people who actually create things on this planet get inspiration from whichever source they want, and then these inspired people go and create inspired things, inspired extensions of their mind.

TL;DR: Apple has it right with their new-employee-message.

What’s your IQ?

“Fancy working long hours and at weekends WITH NO EXTRA PAY? You just found the place.

At Apple we are proud not to share any promille of our enormous earnings with our staff beyond their pre-agreed salaries.

You will get to work for yet another computer hardware company that nearly went bankrupt but is popular now and we hope that does it.”

I was fortunate enough to work most of my life for companies who had similar attitudes. True, I sometimes worked long hours (without extra pay), but I enjoyed my work, and am still proud of how I helped these companies to achieve their aims.

If you’re not willing to push yourself, to work smart rather than merely hard, to make the things you can better because you could make them so, then you’ll quite probably be happier and more successful in some middle-of-the-Fortune-500 globocracy. If that’s not you, if you believe that each of us is personally, individually, solely responsible for those things in the world around us that we have the capacity to improve, then roll up your metaphorical sleeves and let’s get to work.

Earle Jones, I agree with the sentiment. Excellence, or the diminishment thereof, is half of the problem that has laid America low these past decades. Decentralizing power, returning to something Madison would recognize as a functioning republic, is the other, of course.

“That you’d sacrifice a weekend for. ”

I think the whole passage’s point is to place this phrase. GG expectations.

Specifically, they want new hires to realize from the start that being part of Apple is much, much more than just “work.”

It is about fully realizing one’s own potential, through hard effort that is pioneering vs. brain-numbing.

At my former company, we had a similar message, telling people that “we want this job to be the best job of your life.” And it worked.

Bravo to Apple…