New iPhone 4S Ad Features Martin Scorsese
Apple is airing a new iPhone 4S commercial titled “Busy Day” that features director Martin Scorsese in a conversation with the voice assistant Siri while riding around in the back of a taxicab.
A transcript of the dialog between Scorsese and Siri is as follows, courtesy of MacRumors:
Scorsese: What’s my day look like?
Siri: Another busy day today.
Scorsese: Are you serious?
Siri: Yes, I’m not allowed to be frivolous.
Scorsese: Ah, OK. Move my 4 o’clock today to tomorrow. Change my 11AM to 2.
Siri: OK, Marty. I scheduled it for today.
Scorsese: Is that Rick? Where’s Rick?
Siri: Here’s Rick.
Scorsese: Oh, no that’s not Rick. Now, how’s the traffic headed downtown?
Siri: Here’s the traffic.
Scorsese: Oh, it’s terrible, terrible. Driver, driver, cut across. Cut across. We’ll never make it downtown this way. I like you Siri, you’re going places.
Siri: I’ll try to remember that.
This is the fourth iPhone 4S ad to feature a major celebrity, and the 3rd recent Apple commercial to be aired in general. Last month a new ad for the iPad started airing alongside a spot for the Retina MacBook Pro.
Find my friends is the app.
Why is no one asking what app shows where rick is?
I know I have searched for that app but I don’t know what it’s called.
I love this commercial. It’s hilarious!
This commercial bugs me so much!!!!!! “oh it’s terrible, terrible. Driver, driver, cut across, cut across” OMG. Stop repeating everything you say!!!!!!!
Today is August 3, 2012 and over the last three days, it seems like every channel is playing this commercial every other opportunity- It’s Bad, annoying, ENOUGH ALREADY! I’ll get the phone, but stop the commercial of Marty and his busy day…”is that Rick?” “where’s Rick?” “no that’s not Rick” – OMG!
What the hell, we do not see these in the UK. There are ok but like like some of the readers here, i agree, why apple, you dont need to do this! Put your money in chartiable areas if you want to waste it!
All great and all but still not to the same standard in the uk. When please??!
I agree. It’s like when BBM started advertising BBM on commercials. Makes the product less cool.
Apple doesn’t need celebrity endorsements. I am baffled they do these commercials.
Another commercial advertising the falsities of Siri? Oy-vey!