Why didn’t the new MacBook Air get a black screen bezel?
The black screen bezel is featured on MacBook Pro, iMac, iPad, iPhone, iPod touch, Apple’s Cinema Display, nearly the whole Apple lineup. It’s a prominent and attractive feature that makes a Mac even more identifiable in the wild. Why didn’t the MacBook Air get this distinct trait that has become a staple of Apple products?
One word: weight.
The MacBook Air needed to be light, but the black bezel is tied to a glass screen. If you’ve ever picked up glass, you’ll know that glass has weight to it. In the end it must have proven to be just too heavy to include in the MacBook Air given its strict weight requirements. The MacBook Air is the ballerina of Apple’s lineup, it has to be svelte. Just like there are weight limits in ballet, there are weight limits for the MacBook Air. Sorry black bezel, you’re beautiful but you had to go.
Of course there is some irony here. Apple knows black is a complimentary color, so what’d they do? Instead of using black to complement the actual screen of the MacBook Air, they used black to complement the entire product on the MacBook Air product page.
See that? It doesn’t cost any weight to have a black webpage background.
And there you have it.