Block Ads on the iPhone, iPad, & iPod touch with a Simple Trick

Feb 22, 2013 - 7 Comments

Have you ever wanted to block ads from showing up in apps on your iPhone, iPad and iPod touch like you can for web browsers on the desktop? Of course you have, and though you can’t quite block ads in Safari in iOS, you can block ads from many apps by using AirPlane Mode or turning off Wi-Fi. The type of ads this trick works on are those that hover over the display of many free apps and games, like this:

Block ads on the iPhone and iPad

For iPhone and cellular iPads, use AirPlane mode to block the ads:

  • Under Settings, flip Airplane Mode to ON

Block ads on the iPhone, iPad, and iPod touch

For iPod touch and wi-fi iPad models, disable Wi-Fi to stop ad server communication:

  • Go to Settings > Wi-Fi > OFF

Now here’s the same app (Angry Birds Space), without any ads thanks to turning off the ability for an iPhone to communicate with the internet:

Blocked ads on ioS

Here’s why this works: ads are served through remote ad servers, if the iOS devices method of communication to the internet and outside world is shut off, then the app can’t communicate with an ad server and thus you end up with no ads at all. This is obviously a completely different approach than that taken by an ad blocking plugin for a web browser (though they usually block the servers too), but it works.

Like we mentioned, this only works for apps and games, but what a difference it can make in the playability of free and lite versions where ads can be hovering over some of the app screens, and in the worst cases those hovering advertisements interfere with gameplay. If it wasn’t obvious already, the reason this doesn’t work on the web is because the web obviously requires internet access to get anywhere, and no, the fancy AirPlane mode trick does not work to get around that.

The AirPlane mode trick came our way from the fine folks at Lifehacker who mentions the exact same idea works on Android devices too. The wi-fi method we assumed would work too and after testing on an wi-fi only iPad it did indeed perform just as well, though a few apps might wind up displaying a blank rectangular block where the advertisement usually lays. Give it a try and enjoy those free apps!

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Posted by: Paul Horowitz in iPad, iPhone, Tips & Tricks

7 Comments

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  1. peter says:

    Simple and effective, love tricks like this

  2. Rich says:

    The trick is handy but it does effect the revenue of the developer, which is important to him. Ya annoying ads and ads on a paid apps can and should be removed but we can go on a light side for a free app :)

  3. Michael Bolton is Josh Topolsky says:

    This wasn’t working at first for me but I figured out why…

    FORCE QUIT THE APP FIRST…

    Then turn off the WI-FI or CELLULAR modem…

    Then relaunch the app – and no more ads!

  4. derlnm says:

    So the other way is to get one of those big lists and just block it on the house router. More complex, but covers everything in the house.

  5. tania says:

    Or simply buy the non-ad version and support the developers.

  6. Mr. Hilarious says:

    “… the reason this doesn’t work on the web is because the web obviously requires internet access …”

    :)

  7. Spire says:

    This does not make sense. If I am using a web browser on my iOS device, I need either cellular or wifi working. Enabling airplane mode turns both of these capabilities off.

    Sure, it’s fine if you’re in an app and don’t want to field phone calls or surf the web, but then… that’s what I purchased the device for in the first place.

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