“Back to the Mac” media event planned by Apple for October 20

Oct 13, 2010 - 19 Comments

back_to_the_mac lion

Apple is holding a media event on Wednesday, October 20 titled “Back to the Mac.” The details are as vague as usual, but the image sent out is causing loads of speculation thanks to a lion peeking out from behind an Apple logo. Maybe this will be our first look at Mac OS X 10.7? Maybe we’ll get new Macs? Maybe both? We’ll find out in a week!

Updates: Speculation around the web continues to suggest this will be the official unveiling/preview of Mac OS X 10.7 Lion, which must be codenamed Lion at this point, judging by the lion in the picture (we’re all Sherlock Holmes at this point).

Mac OS X 10.7 Lion: Touch Support and iOS Integration?

The lion and Apple logo appear to be on a Magic Touchpad or similar surface (see below image), suggesting that Mac OS X 10.7 will have touch-features that have been speculated to exist with future incarnations of an iMac touch, MacBook touch, both with Mac OS X + iOS integration.

magic trackpad

I wouldn’t be surprised if iOS took over for Dashboard as a feature-rich layer on top of Mac OS X.

Thoughts from around the Apple Web

  • LoopInsight confirms the event will include “a sneak peek of the next major version of Mac OS X.”
  • 9to5Mac emphasizes the touchpad appearance of the invite, then goes on to cite a quote from Steve Jobs about how multitouch will simplify “the process of controlling a computer.”
  • DaringFireball guesses we’ll see a new MacBook Air at the event
  • MacStories posts some hopes and predictions, including a Mac App Store, Finder revamp, touch interface, iOS integration, a 3G MacBook Air, amongst other ideas.
  • AppleInsider speculates on a preview of Mac OS X 10.7, a new MacBook Air, and the release of iWork and iLife ’11.
  • Several commenters speculate iLife ’11, iWork ’11, new MacBooks, and Mac OS X 10.7 Lion will be released or unveiled, making it a big day for the Mac platform

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Posted by: William Pearson in Mac OS, News


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  1. […] tech world is abuzz about the “Back to the Mac” Apple event scheduled for next week. Apple’s lips are tight as usual, and all we know is that […]

  2. […] “Back to the Mac” media event planned by Apple for October 20 […]

  3. […] tech world is abuzz about the “Back to the Mac” Apple event scheduled for next week. Apple’s lips are tight as usual, and all we know is that […]

  4. iluv2xlr8 says:

    Maybe there’s something about “Back to the Future” because of the 25th anniversary. I don’t think Michael J. Fox will introduce a new iMac Touch, but the name of the event and the timing is good.

  5. GLS says:

    I’m not sure about the “Lion” stuff…
    Lions are lazy, always look sort of scabby and let the lionesses do all the work. They hardly even fight. Are we expecting a slow, lazy OS where all the work is done on an iPad or something?

  6. candyer says:

    If Microsoft was the one using a feline codename for Windows, then “Garfield” would be appropriate for how bloated it is.
    PS: I have some other good APPS from aneesoft want to recommend. Maybe someone will like it.

  7. snowr says:

    everyone is failing to miss the other obvious cue here: the 3d logo rotating out of the surface, this is clearly a hint at a 3d gui where apple has had numerous patents

    • Jag says:

      What you are saying is of interest to me. But the rotating logo seems to be nothing more than a clever way to partially reveal the lion lying beneath. Unfortunately.

  8. No Worries says:

    Considering Apple’s close ties to Disney through Steve Jobs, I think we’ll see a Lion King theme: Mac OS X Lion King. Apple will replace the classic Mac boot chime sound with the “akuna matata” song and instead of a mouse we’ll all get little stuffed touch sensitive lions to use as a pointing device.

    I’ve got $100 riding on this, don’t let me down Jobs!

    • Tokyojerry says:

      I second the motion. Mac OS X Lion King seems reasonable and logical, but minimally, the Lion factor for sure.

  9. Vladington says:

    Don’t know about this Jason, but surely the name of the Mac OS X will be “Golden Lion” or “Mighty Lion” ^^ or simply Lion.

  10. Jason says:

    I think it will be a preview of 10.7 and iLife 11 will be released.

    Anyone else think it’s weird Apple is hosting this on a Wednesday when they always release products on Tuesdays?

  11. zombie says:

    Mac OS X 10.7 + all new MacBooks + iOS integration

    done deal

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