New Hyundai commercial advertises iPad… as the cars owner manual

Mar 3, 2011 - 9 Comments

This is a really interesting commercial, it’s a car ad for the Hyunadi Equus, but the commercial does double-duty and sells the iPad too. What do cars and iPads have to do with each other? I wondered the same thing when I was sent this, but I guess some new Hyundai cars are shipping with an iPad as the cars owners manual.

The iPad is the 16GB WiFi model and it comes wrapped in a custom case with the Hyundai Equus Owner Experience iPad App (direct iTunes link) preinstalled. This is certainly an innovative approach to the owners manual, but what if the battery dies on the iPad?

Heads up to Mark for the submission.


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Posted by: Paul Horowitz in iPad


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  1. bigpapi says:

    nice car, but $50000+ for Hyundai is crazy to my when you can get a Mercedes, BMW, Audi, an high end SUV for the same price. iPad or not I can’t see $50000 for a Hyundai.

  2. […] on the craze by using the iPad as a visual menu to order your meal from. Is this gimmicky or just another creative use of the […]

  3. Tyler says:

    You spelled Hyundai wrong.
    Just saying :)

  4. toucan sam says:

    I wonder if it’ll be an iPad 2 now

  5. icebreaker says: the car charger included or sold separately? ;)

  6. arya says:

    if the battery dies on the iPad?
    charge it with the car charger…

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