New iPhone 4S & iCloud Commercial: “Harmony”

Feb 26, 2012 - Leave a Comment

Apple started airing a new iPhone 4S commercial on Sunday night that emphasizes iCloud. The ad shows iCloud automatically syncing calendars, photos, apps, contacts, music, and books, between an iPhone 4S and a variety of other Apple devices, including an iPad, iMac, and MacBook Air. The commercial ends with the text “Automatic. Everywhere. iCloud.” and the iPhone 4S monicker.

It’d be easy to mistake the TV ad for an Apple product other than the iPhone 4S, and that very well may be the point in that it demonstrates how well Apple products work with each other, particularly with iCloud.

If you haven’t set up iCloud yet, you should, the free service is genuinely useful and mostly seamless.

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Posted by: Matt Chan in News

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