New iPad 2 Commercial: We’ll Always

Jul 24, 2011 - 2 Comments

Apple has released a new iPad 2 commercial that follows closely in the same theme set by prior iPad 2 ads. The ad emphasizes the user and how they fit into the rapidly changing post-PC world that Apple has pioneered:

“We’ll never stop sharing our memories, or getting lost in a good book… We’ll always cook dinner and cheer for our favorite team… We’ll still go to meetings, make home movies, and learn new things… But how we do all this will never be the same.”

New Apple commercials seem to favor starting their airtime on Sunday nights and this one is no different. Be sure to note the minor reference to OS X Lion, courtesy of the Alphabet Fun app:

Alphabet Fun on the iPad: Lion!

Other iPad apps used in the commercial include Photos, iBooks, Photo Cookbook, MLB, Fuze HD, and iMovie. I like these commercials a lot, I wonder if we’ll see one for the new MacBook Air too?


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Posted by: Paul Horowitz in iPad, News


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  1. Patricia says:

    Why is this video now listed as “private” and I can no longer see it?

  2. Frank says:

    Does anyone know what song is used in this commercial?

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