Apple is successful because they sell an experience

Mar 5, 2010 - 3 Comments

apple sells experience

Why is Apple so successful? Look at what, and how, they sell.

* You walk into a beautiful Apple Store

* You’re presented with amazingly attractive machines

* The packaging is clean, minimal, and enticing

* The operating system is simple to use yet amazingly powerful

I came across a post simplifying this on MinimalMac and found myself completely agreeing. Buying an Apple product, especially a Mac, is an experience from the start to the finish.

It’s an experience I’ve never been able to replicate when buying a PC, which typically comes from a loud and generic electronics store with product overload, and that sensory overload never ends: open the PC box and you have stacks of paper warranties and user manuals, various driver disks, promotional offers for this and that, a ton of cables and cords haphazardly thrown in a box. Then you finally boot the thing up just to be overwhelmed with a Windows install that has been bloated up a storm with OEM garbageware and 20 icons on your desktop… there is just no comparison, you don’t get that from Apple and you never will.

This is exactly why they’re so successful, Apple just gets it.

Now, MinimalMac does a more elegant job of telling the story than I do via fewer words and a few pictures, so be sure to scroll through them, it’ll only take a second and for four pictures, it does a good job of capturing the Apple buying experience.

MinimalMac: What Apple Sells

By William Pearson - Apple.com, Mac OS - 3 Comments

How to Pause App Downloads & Updates on iPhone, iPad, iPod Touch

Mar 5, 2010 - 3 Comments

iPhone

Did you know you can pause any application download or update on the iPhone, iPad, and iPod Touch? This is great when you’re in a bandwidth bind or have low bars of reception and want to pause an app download so that you can resume it again later.

This pausing app download trick is also helpful if you want to prioritize another app download or update coming from the App Store, since you can pause multiple apps from updating which then will prioritize whatever app(s) are not paused – that’s a nice trick for concurrent downloads in limited bandwidth situations. This pausing App Store updates trick works on all versions of iOS for all iPhone, iPad, and iPod touch devices.

Read more »

By Manish Patel - iPad, iPhone, Tips & Tricks - 3 Comments

Mac Setups: Conan O’Brien uses a MacBook

Mar 4, 2010 - 4 Comments

conan o brien uses a mac

It’s fun to see Mac’s in the media, and it looks like Conan O’Brien uses a MacBook… at least when he’s making jokes about his writers. Posted on Twitter was the following quote and a link to the above picture of Conan on a MacBook surrounded by a team of people.

‘This is how many people it took to write today’s tweet: “Jumbo” shrimp? WTF!!’

[ via Twitter ]

By William Pearson - Mac Setups - 4 Comments

Compare Two Files with FileMerge in Mac OS X

Mar 4, 2010 - 11 Comments

Xcode_icon FileMerge lets you select any two files and it will compare the two, pointing out any differences between the files. If you’re a developer you already know why this is wildly useful, as it makes tracking down major and minor code changes remarkably easy. Apparently FileMerge is a survivor from the days of NeXTStep, and once you see how useful it is, you’ll see why it was saved and bundled with XCode. If you’re a developer and you haven’t found out about FileMerge yet, you are missing out on one of the more useful apps included within Apple’s XCode installation.

This tutorial will show you how to compare two files with FileMerge in Mac OS.

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Setup your own proxy server instantly and for free

Mar 3, 2010 - 2 Comments

Want to quickly setup a free proxy server? This article and walkthrough video brought to us by Labnol shows how to do so, and it’s about as easy as it gets, and it doesn’t involve using an SSH proxy or tunnel which makes it more user friendly for many.

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By Manish Patel - How to, Mac OS - 2 Comments

Mac OS X market share up 29% last year, now 10.9% of web consumption

Mar 2, 2010 - 1 Comment

mac os x market share growth

Apple’s Mac OS X operating system is continuing to grow in popularity, with a recent survey showing that Apple’s Mac OS X now accounts for nearly 11% of web usage, vs 86.8% with Windows and 1.3% for mobile based browsers.

What’s even more interesting though is that Apple’s share has grown 29.4% over the past year, while Microsoft’s Windows share actually shrunk 3.8%!

You can read more at VentureBeat: OS X slowly chipping away at Microsoft

By Manish Patel - Mac OS, News - 1 Comment

Minimize App Windows Into Dock Icons with a defaults String in OS X

Mar 2, 2010 - 8 Comments

Minimize windows into the app dock icon

If you’re tired of having your Mac Dock full of thumbnailed versions of minimized windows, you can change the Dock’s minimize behavior with a simple Terminal command that will minimize windows into the parent applications Dock icon. You can then tell which windows are minimized by looking for the diamond next to the window name (see the attached screenshot below for an example).

This is very helpful in particular if you’re working with a limited screen resolution, or if you have a Dock that is loaded to the brim with applications and folders.

To enable this feature yourself through the defaults string, launch the Terminal and enter the following command:
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By Bill Ellis - Mac OS, Tips & Tricks - 8 Comments

Converting File Formats in Mac OS X

Mar 1, 2010 - 5 Comments

All My Files Converting various filetypes can be a total pain, especially when you don’t know how. But converting file formats is often a necessary task, required for many reasons from preference, to increased compatibility with another Mac, to working with an iOS device or PC, to compatibility with another app, even another operating system entirely. Fortunately, OS X Daily has covered a lot of file format conversions in the past, so here’s a helpful list to get you started.

We’ve got conversions of music and audio files to new formats, image files to new image formats, movie files to different video formats and file types, changing disk images, and much more.
Read more »

By Manish Patel - Mac OS, Tips & Tricks - 5 Comments

iPad GUI designers take note: iPad GUI element set in a layered PSD file!

Mar 1, 2010 - 1 Comment

Apple iPad GUI Elements If you plan on developing or designing for the iPad this could be very valuable to you, the folks over at teehan+lax have created a fantastic PSD file of the iPad’s GUI elements, all arranged quite well.

The elements are created using vectors so they’re completely scalable, and the files resolution and design is set to the iPad’s screen resolution of 768×1024. It doesn’t get much more convenient than this! Developers efforts for the iPad are already underway but it is really set to take off as the device is going to ship to consumers soon, and I for one can’t wait.

Get the iPad GUI PSD file here

[ screenshot and link via The Graphic Mac ]

By Bill Ellis - Development, iPad - 1 Comment

Use your iPhone as a USB flash drive

Feb 28, 2010 - 4 Comments

iphone flash drive You can use your iPhone as an external USB flash drive using this (currently) free software from myPodApps. Called iPhone Explorer, it’s a simple and lightweight program that lets you browse through your iPhone through it’s interface which works pretty well as a file manager. You can rename, create, delete, drag and drop, both files and folders on the iPhone using this app.

iPhoneExplorer developer home
Download iPhoneExplorer now

At the time of this writing, iPhone Explorer was a free download for Mac OS X and Windows, but based on our past experience covering software by the authoring company, myPod Apps, this could change at any time. So if you want to use your iPhone as a flash drive and want to do it for free, I suggest downloading this now or it might go the same pay model as PodToMac when we discussed getting music off your ipod.

By Manish Patel - iPhone - 4 Comments

The iPad evolves… into the iBoard and the iMat

Feb 28, 2010 - 23 Comments

How about a little light-hearted Apple fun? Have you ever thought about what would happen if Apple kept up on the trajectory of making device screen sizes bigger and bigger? What if evolution takes over and each additional device has a bigger screen? First came the iPhone. Then came the iPad…. what would be next?

iboard imat ipad

First there was the iPhone, then the iPad… then in some imaginary parallel universe there comes The iBoard… then the iMat! At that growth rate, what would be available in 2017 or 2020 or 2024? The iFloor? The iRoof? The iRoad? iWorld? The USS iSpaceship iEnterprise? The mind boggles at the possibilities of 5000″ inch screen iDevices!

And what happens by 2044? Is there a giant iSpaceship? Let’s hope so!

iStarship iPad

This is obviously just goofy photoshop work, showing Steve Jobs interacting with increasingly large sized iOS devices, and yes it is stupid but it is goofy enough that I had to post it, a little Apple fun and humor for your day!

This silly image was passed around to me through text messages earlier but it appears to originate from the French website BeGeek. Whoever made it obviously had a sense of humor, a bit like the joke prototype of an iPad which is just a bunch of iPhones taped together… in all seriousness I love iPad and iPhone but I also enjoy a good laugh at our favorite technology.

Anyway, if you enjoyed this don’t miss some of the other fun Apple stuff we cover, surely something will float our boat.

By Manish Patel - Fun - 23 Comments

Mac Setups: iMac Music Studio

Feb 27, 2010 - 1 Comment

imac music studio setup

This is one awesome music studio based on an iMac. I wouldn’t know how to use half of the equipment here, but it sure looks fun.

[ via Flickr ]

By William Pearson - Mac Setups - 1 Comment

iTunes could not connect to this iPhone because an unknown error occurred (0xE8000065)

Feb 27, 2010 - 86 Comments

itunes iphone error 0xE8000065

“iTunes could not connect to this iPhone because an unknown error occurred (0xE8000065)”

Ahhh! That’s the message I got earlier when trying to connect my iPhone to my iMac, something I haven’t seen before. I searched around a bit online and found out that this is not a Mac OS X specific problem, many people running Windows XP and Windows 7 encounter the same error. While I couldn’t find a definitive answer as to what causes it, I have my own speculation: power issues.

Many of the complaints and descriptions regarding the error describe swapping around USB connections and ports to resolve the issue, and I think this helps to corroborate my suspicion with power management. With this is mind, here’s how I got the ‘unknown error’ to go away and finally connect my iMac to my iPhone again: I just let the iPhone charge more. The battery had been very low, and I have auto-sync enabled, so I imagine the iPhone just didn’t have an adequate charge to maintain a connection.

Now again, all of this is just pure speculation based on my experience and reading other peoples encounters with the same problem. So if you’re running into this “0xE8000065” error with iTunes and your iPhone (also some people report problems on their iPod Touch…) try the following to troubleshoot:

* Change the USB port the iPhone is connected to the computer with
* Let the iPhone charge sufficiently before trying to access it through iTunes
* Turn the iPhone on and off

If it’s persistant, you could even try resetting the PMU/SMC controller on the Mac.

Anyway, if you encounter this error hopefully these tips work to resolve it for you as well, let me know!

By William Pearson - iPhone, iTunes, Troubleshooting - 86 Comments

Use the Tab Key to Switch Between Dialog Buttons in Mac OS X

Feb 26, 2010 - 28 Comments

Finder Would you prefer to use the keyboard to speed up navigation around your Mac? That’s what the Full Keyboard Access setting allows for. Using a Keyboard option, you can have the Tab Key able to switch between dialog buttons, fields, screen items, controls, and anything else in a dialog box within Mac OS X. This can greatly enhance the speed at which you use your Mac, but it’s a feature that Apple has never chosen to enable by default. Additionally, tab key navigation can be a very helpful setting for accessibility purposes, since it’s often easier to leave your hands on the keyboard than move around a mouse or trackpad.

Read more »

By David Mendez - Mac OS, Tips & Tricks - 28 Comments

Get Hulu content on your iPhone / iPod Touch by using screen recording

Feb 26, 2010 - 3 Comments

hulu on iphone logo While everyone continues to wait for an official Hulu app for the iPhone/iPod Touch/iPad/whatever, you can beat them to the punch and get Hulu content on your iPhone now for free, using Snow Leopard!

This is a pretty crafty approach and it requires several things:
* Mac OS X 10.6 Snow Leopard installed
* Latest version of QuickTime Player (with Screen Recording support)
* Hulu Desktop client for Mac (for easy full-screen mode)
* The audio recording utility called SoundFlower (so you can record system audio while a screencast is going on)

In case you hadn’t guessed it yet, after you’ve met the above installation requirements, you basically just set your audio output device to SoundFlower, launch the Hulu app and get your show queued up, then from within QuickTime Player you start a new screen recording and start playing the Hulu show… afterwards simply go through the saved screencast and trim out the desktop stuff you don’t want, and then save the file as iPhone format… crafty huh?

You can see the full walkthrough at SampleTheWeb: How to use Snow Leopard to Record Hulu Content on your iPhone [ screenshot borrowed from SampleTheWeb ]

hulu content on your iphone ipod ipad

By Manish Patel - How to, iPad, iPhone - 3 Comments

Free MacWorld 2011 Expo Pass

Feb 25, 2010 - Leave a Comment

free macworld expo pass

Want to go to MacWorld Expo 2011 for free? Me too! The expo is from January 27th to the 29th of 2011 in San Francisco, California. You can sign up online for a free expo pass to the MacWorld exhibit until March 8th of this year, so if you think you can make it, register now!

Get your free MacWorld Expo 2011 pass here

By Paul Horowitz - Mac OS - Leave a Comment

Time Machine Backup Delayed? Here’s Why & How to Fix on Mac

Feb 25, 2010 - 2 Comments

Time Machine in Mac OS X

If you haven’t backed up with Time Machine in a while, the latest backup status will change to ‘Delayed’ and the menubar icon will have an exclamation mark in it reminding you to backup soon.

There can be a variety of reasons the backups become delayed, and if you’re curious why this happens we’ll go through the most common reasons on a Mac, and of course how you can resolve the problem.

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Force Preview to Open an Image File on Mac

Feb 24, 2010 - 1 Comment

Preview icon in Mac OS X

Preview is one of my favorite Mac apps, but recently Preview.app was refusing to open some image files for what seemed like no reason. I wasn’t even able to drag the image file onto the Preview icon to open it, which is usually something that works if the Open menu doesn’t. I know the images are fine because they open fine in other Mac apps, in Windows, and even in Photoshop, suggesting Preview is just acting weird and needs a little kick in the pants to get working, and this is just the trick to do that…

Read more »

By William Pearson - Tips & Tricks, Troubleshooting - 1 Comment

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